The 2023 African Cup of Nations (AFCON) tournament left an indelible mark on the continent, becoming one of the most viewed and highly sought after tournaments in African history. The passion, determination, and excitement displayed on the field of play captivated fans both on the continent and abroad, prompting unprecedented interest and enthusiasm.
One of the key factors contributing to the tournament’s success was the ambition and pride displayed by the national teams. Each squad left everything on the field, competing fiercely in their quest to lift the prestigious trophy. This unwavering commitment to excellence not only entertained the viewers and players alike but also showcased the exceptional talent and hard work of African football.
Engaging storylines, thrilling matches, and African unity
Furthermore, the tournament organizers did a remarkable job in making the matches as exciting as possible. With nail-biting finishes, last-minute goals, and breathtaking displays of skill, the AFCON provided thrilling moments for football fans of all ages. The intense rivalries, captivating narratives, and compelling storylines further heightened the viewing experience, ensuring that every match was packed with drama and anticipation.
Another factor that contributed to the tournament’s popularity was its ability to engage the diaspora and those living in the country. The AFCON provided a platform for Africans everywhere to come together and celebrate their shared heritage, fostering a sense of unity and pride. The tournament’s global reach enabled fans to connect with each other, sharing their excitement, and engaging in passionate discussions about their teams and players.
Contrasting AFCON with the Grammys
However, it is important to acknowledge the stark contrast between the AFCON and the Grammy Awards. While the Grammys undoubtedly hold a prominent place in the entertainment industry, they lack the same connection to African music that the AFCON has with Africans. The AFCON is deeply rooted in Africa’s cultural heritage, showcasing the diverse range of the most talented footballers Africa has around the world coming together to compete to be Africa’s best.
Preserving African Music’s Integrity
By contesting for the Grammys, some artists may find it necessary to change the sound of Afrobeats to conform to the demands of the award. This can result in the watering-down of African music, as artists may prioritize commercial success over staying true to their heritage. On the other hand, the AFCON provides a platform that allows players to play “African style football”. If you are African, you are familiar with the phrase.
It’s crucial that African music and the industry itself maintain their integrity and don’t end up like many African economies that conform to international standards with their natural resources instead of looking inwards at Africa’s interests. By drawing parallels between the African music industry and the AFCON, it can be demonstrated that we can come up with something interesting that will be enjoyed and valued by all Africans, rather than looking outside of the continent for acknowledgement. Creating something for the collective music industries like the African Cup of Nations that had so many eyeballs shows Africans, the diaspora and others will support it so long as it’s organized and well done.